I should be in advertising!

Perhaps Dale Earnhardt, Jr. should have done a bit more market research on the name of his new candy bar. It did inspire me to come up with a new slogan for the product:

5 thoughts on “I should be in advertising!

  1. I had to look this up to see if it was real. I get that it supposedly has something to do with a “Big Moment”, but come ON! How can anyone think this was a good name and slogan?!

  2. From my experience with working with big athletes and advertising….they want what they want. Even if it’s a bad idea. You can tell them why it’s a bad idea, but it doesn’t matter. They came up with it and think it’s great, and they are the star, so that’s what it’s going to be, or else!

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